For independent consultants
You are not the problem. Your business model is.
I’ve been there - big firm consulting, a corporate role. I now run a successful solo consulting business - by design.
What I know is that if you have a skill you can earn significantly more, from fewer clients. It’s about understanding the problem you solve, and what that problem costs.
Build that into a single, highly differentiated Signature Playbook. That is what delivers the results.
The trap
Deep expertise. And still stuck on the treadmill.
You’re brilliant at the work. Your clients love the work you do with them. But the way most solo consultants approach their work caps their income, their authority, and their freedom - no matter how hard they push.
If you really want to build a thriving solo consulting business, you need to unlearn what you know.
This is what most solo consultants do:
Rebuilding from scratch
Every engagement is custom-built from zero. You’re reinventing the wheel each time, and none of the effort compounds into something you own.
Competing on price
Without a distinctive offer, you look like every other smart advisor - so you win work on rate and availability, not on the value only you can deliver.
Feast and famine
Delivery crowds out selling, selling stalls delivery, and revenue swings month to month. You’re busy, but never quite building.
The problem was never your work.
It was the model you were running your business on.
The shift
From consultant to advisor.
Deliberately position yourself differently - with one premium, repeatable engagement - your Signature Playbook - that you can be known for, price well, and sell and deliver again and again. Here’s how to build it:
Package your expertise
Turn the experience, insights and wisdom into one clearly-defined, named engagement - a Playbook only you can run, that you become known for.
Premium positioning
Be clear on who it’s for, the problem it solves, and why you and your approach is different. Become the obvious choice - and you’ll see price stops being the conversation.
Sell it
A simple, repeatable way to win the right clients - five- and six-figure engagements, fewer of them, delivered with ease and confidence.
How I work with solo consultants
I work with high integrity experts who want to launch their business.
Coming soon: a high impact, quick response solution that packages 30 years of experience, solo consulting business building, and lessons learned. Get your high margin solo consulting business up and running in days.
Early access
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Why work with me
I built the model that works for solo experts - then I mapped it.
I spent over a decade at Deloitte Consulting in New York, and then served as President of Kotter International in Cambridge, advising leaders across six continents on how to turn bold strategy into real results.
In 2021 I went out on my own - and I hit every trap independent consultants hit: I custom-built every engagement, competed on price, and rode the feast-and-famine rollercoaster.
The problem wasn’t me, or my work. It was my business model. The fix was a repeatable playbook I could sell again and again.
The Ambitious Advisor is me pulling back the curtain on the exact blueprint I used. If you have deep, hard-won expertise, I can help you do the same.
Your next move
Start earning what you know you’re worth.
Every month spent figuring it out alone costs you time, revenue, and authority. The Founder’s Lab is how I’ll help you build a high margin solo consulting business in days, not years. Drop your email and I’ll send you the details before anyone else.
Early access details, straight to your inbox.